Rwanda tourism Website

I and Joonwoo are trying to re-design the rwanda tourism website with some interns(students).

There are 3 main pages which are developed by considering different issues.

"What is the best to increase the Rwandan tourism revenue?"

Points to be considered.

1. Target User

a. young people (20-40)

b. old people

2. Goal of Web Site

a. to attract new travelers (who didn't decide to visit Rwanda.)

b. to make travelers (who already decided to visit Rwanda) spend more money.

1.

(design by Joon Woo Kim, Joo Huem Baek)

2.
(design by Joon Woo Kim)

3.

(design by Joon Woo Kim)

Target User: Now, most of Gorilla permits are being sold via partner's web sites or offline offices. Most of them are old and they usually don't get the tourism information via online. (They usually just call to a tour operator.) Therefore, as our target customer, I would like to recommend young people (20-40) who are familiar with the internet.


Goal of Web Site : Like other tourism websites, our website is an one-time-visit site, so the goal, "to attract new travelers who didn't decide to visit Rwanda" is recommendable. However, considering the limit of gorilla permits, "to make travelers spend more money" shouldn't be ignored.